Why Apple Is Exploring Third-Party AI for Siri
According to a Bloomberg report by Mark Gurman, Apple is considering integrating Anthropic’s Claude or OpenAI’s ChatGPT into Siri to enhance its lagging AI capabilities. The move suggests Apple may be sidelining its in-house Apple Intelligence models to keep up in the competitive AI race.
Internal tests reportedly found Claude to be the best-performing model, prompting discussions between Apple and Anthropic. This shift follows delays in Siri’s promised AI upgrades for 2026, originally slated for early 2025.
How Apple’s AI Strategy Is Evolving
Apple’s AI leadership has undergone restructuring, with Craig Federighi (software head) and Mike Rockwell (Vision Pro lead) now overseeing Siri’s development. The team has been testing external AI models, including:
- Anthropic’s Claude
- OpenAI’s ChatGPT
- Google’s Gemini
If Apple proceeds, it would mark a major shift from relying solely on its proprietary Apple Foundation Models. However, the company still plans to open-source parts of its AI technology for developers.
Anthropic’s Role in Apple’s AI Push
Anthropic, an AI startup backed by Amazon ($8 billion investment), is a key player in the AI race with its Claude models. A potential partnership could help Apple deliver advanced Siri AI upgrades by 2026, ensuring better performance than its current offerings.
Samsung’s AI Moves vs. Apple’s Strategy
While Apple explores third-party AI, Samsung is reportedly close to a deal with Perplexity AI, potentially integrating its tech into Galaxy S26 devices and Bixby. This highlights a growing trend of smartphone makers diversifying beyond Google’s Gemini.
FAQs: Apple’s AI Plans for Siri
- Why is Apple considering third-party AI for Siri?
Apple’s in-house AI development has faced delays, prompting tests with external models like Claude and ChatGPT for better performance. - When will Siri’s AI upgrades launch?
Upgrades initially planned for early 2025 are now expected by spring 2026. - Will Apple still use its own AI models?
Yes, Apple continues developing its Apple Foundation Models, but may supplement them with third-party tech. - How does Anthropic compare to OpenAI?
Anthropic’s Claude is seen as a strong ChatGPT rival, with a focus on safety and accuracy—key factors for Apple.
Final Thoughts
Apple’s potential shift to Anthropic or OpenAI for Siri AI upgrades in 2026 reflects its urgency to compete in the AI space. Will this strategy help Siri finally catch up to rivals like Google Assistant and Alexa? Only time will tell.
What do you think about Apple’s AI plans? Share your thoughts below!
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